International Management Culture, Strategy, and Behavior

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Description

International Management: Culture, Strategy, and Behavior? reflect new and emerging developments influencing international managers. With integrated real-world examples, research, and practical applications, students understand how to adjust, adapt, and navigate the changing global business landscape and respond to global challenges-making it a market-leader.

The authors retain research and practices over the past decades, and incorporate new and emerging developments affecting international managers to increase students' effectiveness in managing across cultures.

Author(s): Fred Luthans, Jonathan Doh

Year: 2017

ISBN: 1259705072 , 9781259705076

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