Digital Marketing 7th Edition

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Description

This streamlined seventh edition provides comprehensive, practical guidance on how companies can get the most out of digital media and technology to meet their marketing goals. Digital Marketing links marketing theory with practical business experience through case studies from cutting edge companies

ISBN-13: 978-1292241579
ISBN-10: 1292241578

Author: Dave Chaffey , Fiona Ellis-Chadwick
Publisher : Pearson
Year: 2019

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